by holly | Feb 3, 2022 | Strategy
When you’re using Instagram in your brand or business social media strategy, one of the crucial elements to focus on is creating a professional aesthetic. You can do this in so many ways, but we wanted to break it down into a simplified guide that anyone can follow....
by holly | Jan 24, 2022 | Industry, Strategy
Pinterest is one of those tools that’s highly underrated in its effectiveness to drive traffic to your website and increase your brand awareness. If you don’t have a business account on Pinterest you should strongly consider creating one. There’s a few things you can...
by holly | Jan 24, 2022 | Community, Engagement, Strategy
If you sell a product or service, it’s more likely than not that you’re going to get an unfair or false negative review at some point. It’s also likely that you’re going to attract ‘haters’ as your community grows that leave...
by holly | Jan 24, 2022 | Community, Engagement
Instagram Live is a fantastic tool to increase awareness for your brand and/or business. Putting yourself online, especially in a Live format, can be daunting, to say the least. If you’re nervous about doing your first Instagram Live, here are 10 simple tips to...
by holly | Jan 24, 2022 | Community, Engagement
Before we dive into this topic that comes up at least once a week with our clients, we have to share this important information: Followers are a vanity metric. Your focus should be on engagement rate. Why do we say this? Too often it’s assumed that a high...
