by holly | Mar 13, 2025 | Community, Engagement
At Monarch, we don’t expect one person to do it all. Social media is a complex industry, and forcing a single person to switch between strategy, analytics, creative work, and community engagement all day long is a recipe for burnout. Each of these roles requires a...
by holly | Feb 18, 2025 | Strategy
At Monarch Social Media, not a single piece of content is auto-scheduled. Every post is manually published by our community managers, and that’s not an accident. It’s a strategy. If you want your content to have the best chance of reaching your existing community,...
by holly | Feb 12, 2025 | Engagement
Rage bait isn’t new, but it’s bigger than ever. Every year, every month, every day, we see more of it. If you’re not familiar with the term, rage bait is a tactic designed to provoke anger or frustration by presenting something counter-narrative, controversial, or...
by holly | Jan 27, 2025 | Strategy
About 10 years ago, I was a freelance Social Media Manager. Just days before a major conference, disaster struck in a client account. Their Instagram account, with over 30,000 followers, was shut down, and we couldn’t get it back. Thankfully, Twitter was still...
by holly | Jan 16, 2025 | Industry
The clock is ticking for TikTok in the U.S. With a January 19th deadline looming, the app’s parent company, ByteDance, faces pressure to sell TikTok or risk seeing it banned. What does this ban mean for your business if it becomes a reality? Should you panic? ...
