by holly | Jul 24, 2025 | Industry, Strategy
If you’re running a health clinic, chances are you’ve been told more than once that you should be on social media. Maybe you’ve even tried. You posted a few times. You shared a staff photo. You put up a quote graphic that your admin made in Canva. And then…...
by holly | Jul 17, 2025 | Social Media Posts, Strategy
There’s a common misconception in the social media world that if you’re “posting consistently,” you’re doing it right. That if your feed looks good, people will find you. That if you just keep showing up, the results will follow. That’s not how strategy works. This...
by holly | Jul 3, 2025 | Strategy
When most businesses think about “social media strategy,” they immediately jump to content. What to post, when to post, and how often. But here’s the thing: if your accounts aren’t optimized, your content won’t perform the way you want it to. Optimization is the...
by holly | Jun 19, 2025 | Strategy
Let’s get one thing straight: social media is not a substitute for a website. You do not own your Instagram, your TikTok, or your Facebook. Those platforms do. And they can take your account down at any time, no explanation required. A website, on the other hand, is...
by holly | Jun 12, 2025 | Industry, Strategy
“We want to go viral.” “Can we just post this real quick?” “My daughter said we should try trending sounds.” If you’ve ever worked in social media, you’ve heard it all. The suggestions pour in from every direction: founders, family members, friends who scroll,...
by holly | Jun 5, 2025 | Strategy
Welcome back to our “Build a Brand with Us” series. So far, we’ve introduced the heart behind the Monark Wild Rice brand and unpacked the power of building a strong visual identity. Now, it’s time to bring that brand to life on the shelf. In...
