by holly | Mar 5, 2026 | Industry, Strategy
The Shift Toward Human-First Social Media We are entering a phase where human-first social media is no longer optional for leadership. It is foundational. Over the last two years, we have watched brands rush toward automation, AI writing tools, and synthetic content...
by holly | Feb 26, 2026 | Strategy
If you own a healthcare clinic or manage marketing for one, you have probably asked the same question most clinics ask. What should we post on social media? This question shows up in physiotherapy clinics, chiropractic clinics, osteopathy clinics, massage therapy...
by holly | Feb 12, 2026 | Industry, Strategy
If you run a healthcare clinic, or you’re involved in clinic operations in any way, you’ve probably had the same thought at some point: “We know social media matters. We just don’t have the time to do it properly.” And honestly? That’s fair. Most physiotherapy...
by holly | Feb 5, 2026 | Strategy, UGC
At Monarch, we work with people, not personas. Our brand hosts are creators who care about connection, community, and showing up online in a way that feels real. That’s exactly why we’re excited to introduce Monica as our newest Monarch brand host. Monica is a...
by holly | Jan 29, 2026 | Strategy
A social media audit is often treated like a surface-level exercise. Profiles are reviewed, content is skimmed, and a few generalized recommendations are delivered. That approach rarely changes outcomes. At Monarch Social Media, a comprehensive social audit is a...
by holly | Jan 22, 2026 | Industry, Strategy
One of the most persistent myths in marketing is that adults over 60 are not active on social media. It is not just incorrect. It actively limits growth for brands that believe it. At Monarch Social Media, we see the opposite every day. Adults over 60 are some of the...